Backgrounds about Sponsorship at our festival
Over the past 20 years, the Festspiele MV has evolved into a highly successful concert series: It is now the third largest concert series for classical music in Germany, one of the most important hallmarks of Mecklenburg-Vorpommern, and an integral part of the state’s culture and image. The exceptional quality of the music, the exciting youthful freshness of its program, and the unique scenic beauty of the venues throughout the entire state of Mecklenburg-Vorpommern are the ingredients behind the success of the Festspiele MV.
In order to maintain this high level of quality in the future, the Festspiele will continue to rely on the support of socially conscious companies, who can, in turn, profit from the many advantages associated with the sponsorship of cultural events:
For example, many regional and statewide corporate sponsors take advantage of the classy atmosphere of the Festspiele concerts as incentives or as platforms for exclusive events for their customers, increasing customer loyalty or employee motivation. The Festspiele MV also offers sustainable platforms for company image and sales campaigns, a fact that has been recognized by several companies, such as Mercedes-Benz, AIDA – Das Clubschiff, the Sparkasse Financial Group, J. J. Darboven, and Mövenpick, who have incorporated Festspiele sponsorship into their current media strategies. Corporate sponsors also benefit from direct, high-quality contact to their target groups.
Moreover, sponsoring the Festspiele MV has a positive effect on the company’s image and, through targeted public relations work, supports communication goals, such as increased media presence. The Festspiele MV concert series is also a kind of “lighthouse” for the state of Mecklenburg-Vorpommern, with nationwide significance and popularity. Its role as a soft location factor for the region cannot be underestimated: By supporting the Festspiele MV, you are supporting the state and tourist region of Mecklenburg-Vorpommern.
The Sponsorship Concept
The more than 100 Festspiele MV sponsors range from small, regional companies to large, global corporations. And each sponsor has unique wishes and ideas with respect to their sponsorship concept. We would be happy to work with you to develop an individual program- or venue-related sponsorship package based on your needs and ideas.